The 'i share the road' campaign was initially funded by founder James Schwartz in 2011. To become a sustainable, on-going campaign we are generating revenue from donations, bulk orders and sponsorships.
We believe in being 100% transparent with our financials so we are providing detailed financial information on this page.
Financials as at March 18, 2017 (all prices in Canadian Dollars)
Total revenue from donations/orders & sponsorships: $10,604.72
Total Expenses: $11,366.68
Packaging Costs: $148.00
Miscellaneous Expenses (t-shirts, graphics design, website fees, PO Box, etc.): $785.47
Postage/Shipping Fees: $1,588.06
Inventory Purchases: $7,780.52
Advertising Fees: $540.35
Credit Card Processing Fees: $524.28
Total stickers mailed out: 24,755
Number of envelopes mailed out: 847
Number of countries participating: 19
Stickers sent within Canada: 11,753
Stickers sent to United States: 10,410
Stickers sent to Australia: 1,384
Stickers sent to United Kingdom: 716
Since you are sharing the road, why not share this website too?
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